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Cloudflare is a comprehensive web performance and security company that offers services to protect and accelerate websites online. Its vast global network acts as a shield, safeguarding websites from a variety of threats, including DDoS attacks, malicious bots, and data breaches, while also enhancing web performance. By routing web traffic through its intelligent global network, Cloudflare dramatically reduces loading times, improves website performance, and ensures uptime even under high traffic or attack scenarios. 

Additionally, Cloudflare provides a suite of services including secure DNS management, automated SSL encryption, and content delivery optimization. Its user-friendly platform enables easy management of these services, making it accessible for businesses of all sizes to benefit from enhanced security and performance without the need for extensive technical expertise. Cloudflare's mission is to help build a better Internet by providing tools for a more secure, fast, and reliable web experience.